When the 2023 model arrived a year ago, it was the cheapest hybrid crossover in America, and Kia is continuing to bank on a low MSRP for more sales. The entry-level LX trim now starts at $26,840, an adjustment of $350 compared to last year’s model. Stepping up to the EX trim will cost $450 more at $29,090, and it’s the same story for the range-topping SX, which now starts at $35,240.
As before, the middle and top trims can be equipped with a Touring package. The EX Touring starts at $31,840, and the SX Touring has a base MSRP of $35,240. All prices exclude a $1,325 destination charge. For 2023, the destination charge was 30 bucks cheaper.
