Rivian is the most loved car brand, according to Consumers Reports. The study shows 86% of Rivian owners won’t mind buying another electric vehicle (EV) from the brand.
So when you say most loved car brand, Consumer Reports refers to its owner satisfaction survey results. More specifically, the results from the 2023 Annual Auto Surveys, involving more than 330,000 vehicles of 2021 to 2023 model years and a few 2024 models.
Rivian is followed by Mini, which jumped 11 spots to number two on the list, while its parent company BMW is third on the list. The German brand is trailed by Porsche, Tesla, Genesis, Lexus, Subaru, Ram, and Honda. Surprisingly, Toyota, among the best-sellers in the country and known for its reliability, only ranked 12th, with 69% of owners saying they would buy another Toyota.
