Japanese tuning firm Modellista is officially entering the US market for the first time, with a maiden appearance planned to happen at the highly anticipated SEMA Show. This venture represents a pivotal juncture in Modellista’s journey, promising to introduce various accessories for select Lexus and Toyota models in America.
Modellista has provided kits and accessories to Toyota vehicles since 1997, enabling individuals to craft unique cars tailored to their preferences. It’s a subsidiary of Toyota Motor Corporation, making it an in-house tuning firm.
With its sights set on the SEMA Show, from October 31 to November 3, 2023, in Las Vegas, Modellista will showcase a selection of modified models, including the Lexus LX, RX, and Toyota Crown. These kitted-out vehicles are being considered for introduction into the US.
